Sell, Buy, or Grow, it's all about Value!

Sell, Buy, or Grow, it’s all about Value! is primarily intended for owners of medium-size businesses. The book largely speaks to sellers, but is every bit as useful to buyers. The author addresses both sides of the buyer/seller coin in the same way by using an identical thought process in valuing and pricing an acquisition as used in a sale transaction – just to different advantages.

The book is also very useful to entrepreneurs who are interested in growing and building their business’s value, and have no plans to sell.

In addition to owners, this book should be of interest to family members of business owners, presidents, CEOs, CFOs, corporate business development teams, M&A advisors, business consultants and confidants, attorneys, accountants, bankers, estate planners, life insurance agents, financial planners, business brokers, and business appraisers, as well as finance, management, and MBA students.

Brad Rice is president of Rice & Associates LLC, assisting clients in merger and acquisition advisory, succession, and strategic planning. Brad is also co-owner of Rice Parc, Inc., an investment bank and sister company to Rice & Associates. Prior to such, Rice was chief operating officer of Litchfield Precision, a manufacturer of high tech precision components.

Rice began his career at McGladrey & Pullen, national CPAs and consultants, where Brad was a manager working with manufacturing, distribution, and construction clients. Rice gained both his undergraduate and MBA degrees from St. Cloud State University. Rice has both a Minnesota Certified Public Accountant (CPA) license and Real Estate Broker license (for merger and acquisition advisory). Additionally, Rice is a member of the Upper Midwest Family Business Advisory Group.

Brad is married to Deb. They have three children, Amy, Andrew, and Kaily; a son-in-law, Joe; and two grandchildren, Abby and Madelyn. Brad enjoys his work, spending time with family and friends, sports, and reading.